During his travels to the Middle East, John-Paul Welton was captivated by the region's rich fragrance culture. Fuelled by his love for perfume, he settled in Grasse, France, renowned for its perfume tradition. Each fragrance is meticulously crafted over months and exudes sophistication with a hint of subtlety. He painstakingly selects the finest raw materials to bring forth a blend that encapsulates aspiration, evokes atmosphere, and invokes memories.
